This feature allows you to track where your recipients are geographically located and to send geographically targeted e-mails.

Geolocation allows you to determine the exact geographical location of your recipients. This data is automatically added to Tracking databases and is immediately available in DynamicText. You can use this data to send geographically targeted e-mails to countries, regions or even cities. Have a look at the DynamicText tutorial for more information.

To access statistics click on "View Reports" in the main menu. Choose your mailing(s), for you which you want to receive a report. Click on "Next".

Statistics are available both as spreadsheet (can be exported to Excel or CSV) and as graphics.

Example graphs:

The size of the red circles reflects the number of recipients in the specific region. Since these maps are draggable, you can use your mouse or the directional arrows to pan left, right, up and down to see areas that are hidden offscreen. You can also use the slider to zoom in and zoom out to any detail level.

What is the precision of geolocation?

Precision depends on the country, where your recipient is located. Please have a look at the following table: